Net Positive Hospitality Simulation Release

一    Tiffany McGrath
|    December 17, 2023

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The Sustainable Hospitality Alliance (SHA) launched a new initiative called the Net Positive Hospitality Simulation. The tool has been designed to help hotels navigate the path towards Net Positive Hospitality, a concept where hotels aim to give back more than they take to the planet, people, and communities in which they operate in. Here’s what we know:

What it is:

  • An interactive, seven-year simulation where participants manage a virtual hotel.
  • Focuses on the four pillars of Net Positive Hospitality: People, Planet, Place, and Prosperity.
  • Allows players to make strategic decisions across various aspects of hotel operations, from energy usage and waste management to employee well-being and community engagement.
  • Tracks the impact of these decisions on the hotel’s financial performance and progress towards Net Positive goals.


  • Improves understanding: Players gain insights into the interconnectedness of sustainability decisions and their impact on different areas.
  • Develops skills: Participants learn to make balanced decisions considering environmental, social, and economic factors.
  • Tests strategies: Provides a safe environment to experiment with different sustainability approaches and see their potential long-term outcomes.
  • Drives adoption: Encourages hotels to take concrete steps towards becoming Net Positive through practical learning.

Availability and Access:

The platform is currently available on an invitation-only basis for members of the SHA and its partners; however, the Alliance plans to broaden access in the future.

Read  more about the Net Positive Hospitality Simulation on the SHA website:

The SHA’s Net Positive Hospitality Simulation is a promising initiative with the potential to accelerate the hospitality industry’s journey towards a more sustainable future. 

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